Loading...
When I was fresh out of Whitieria New Zealand in 2009 with my Marketing degree. Those were the days - young, naive, and ready to take on the world of marketing. Little did I know just how quickly I'd get jaded and sarcastic about the whole thing. In all seriou
When I was fresh out of Whitieria New Zealand in 2009 with my Marketing degree. Those were the days - young, naive, and ready to take on the world of marketing. Little did I know just how quickly I'd get jaded and sarcastic about the whole thing.
In all seriousness though, I've been in the marketing game for almost 10 years now, mostly on the paid ads and social media side of things. But along the way, I decided to teach myself some web dev skills too. There's something really satisfying about being able to build stuff myself instead of relying on other people's tools and platforms.
That's ultimately why I created this site - as a little playground to keep expanding my coding abilities while also putting together some handy tools for my own marketing needs. It's an ever-evolving labor of love, and I'm the first to admit it's far from perfect. But I've got big plans to keep making it better and more useful over time.
Speaking of big plans, here's a little peek behind the curtain at what I'm hoping to tackle next:
So yeah, lots of ambitious ideas as usual! Who knows how many will actually make it to reality. But one thing's for sure - this site is my continual project for avoiding burnout and keeping my skills fresh. It's the marketing version of yoga, minus the lululemon pants and green juice. Just a marketer trying to stay zen, one piece of code at a time.
Continue exploring similar topics

Choosing the right seed keywords is kind of like trying to pick the perfect first dance song for your wedding - it sets the vibe for everything that follows. As a digital marketer, this is arguably one of the most important steps, so you've gotta treat it wit

try the tool here You know how it is - you're trying to scrape some data for a project, but those pesky websites just have to go and encode everything in some bizarre way. Ugh, am I right? It happened to me just the other day when I was working on optimizing

The Definitive Guide to Seed Keyword Discovery: From Research to Market Domination Picture this: Sarah, a digital marketing consultant, stared at her client's analytics dashboard in frustration. Despite months of content creation and optimization, their organi